The SEMA Show is the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. The SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports, and RV markets. Brown United provided the Bleachers for the event. The SEMA Show, held November 5–8, 2012 drew more than 60,000 domestic and international buyers. It is not open to the public.